branded experience

How can one brand be best remembered when most of the products and services are just the same? One thing – the uniqueness that the brand gives to its customers. Here’s an inspiring brand for those who are in the hospitality industry: I was in a middle of a quick decision on where to eat for lunch and I have two options – Brand B and C. These two brands were selling like hotcakes since it’s the time of the day that most of us eat. These brands had almost similar foot traffic, but different in one aspect – Customer […]